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FEB
16
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Just Write

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 When I talk with clients about their websites, one topic that seems to give them pause is blogging. Whether it is the fear of not having anything to say, inability to type or not seeing the point, it always is a conversation they seem to want to avoid. I get it. Sometimes when I think about blogging for Danico, I (momentarily) have some of those same fears. I'm not s...
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  558 Hits

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© Image by StockSnap from Pixabay

558 Hits
OCT
24
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Adding Lead Generation to Your Joomla! Website

joomla-lead-gen
Joomla! is one of the most widely-used content management systems (CMS) on the web. It runs nearly 2 million active websites, accounting for over 3 percent of the entire web. Its popularity makes it a good choice for building a website because it's kept up-to-date and secure, with plenty of add-on features available. Let's look at how you can add lead generation to your Jo...
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  988 Hits
988 Hits
FEB
10
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A Thought on Fixing Marketers Feeling Unfulfilled

Frustrated Marketer - Pixabay
 Too often Marketers work long, hard hours to meet client needs and find themselves struggling for fulfillment and happiness.   "Happy marketers are much more valuable," MarketingProfs head of content Ann Handley said. "They do a better job when they are inspired, when they feel supported, connected and challenged." CMSwire's article shares with all of us a remin...
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  843 Hits
843 Hits
NOV
08
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Tracking YouTube Video Performance In Google Tag Manager

https://www.cmswire.com/digital-marketing/tracking-youtube-video-performance-in-google-tag-manager/
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A look at Google's time-saving YouTube trigger for Google Tag Manager.

Tag managers arrived on the technology scene years ago, making analytic tag adjustment easier for marketers. Over the years, they have saved marketers time by making it possible to integrate sources for reporting.

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  896 Hits
896 Hits
SEP
28
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Facebook Security Update

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​Today, Facebook posted about a breach discovered on September 25th and was said to have affected almost 50 million accounts.  You can read the entire statement here.  They have addressed the issue and reset access keys for affected parties.  We recommend the following precautions. 1. Logout of All Devices You can do this by going to the Facebook Securi...
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  888 Hits
888 Hits
MAY
15
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New GDPR Tools Available From MailChimp: Updated Forms, Improved Subscriber Management, and More

https://blog.mailchimp.com/gdpr-forms-and-more-tools/
GDPR-MailChimp image credit: MailChimp.org

MailChimp's new Data Protection Officer introduces new MailChimp tools to help prepare for the GDPR.

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  798 Hits
798 Hits
MAY
11
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32 Ideas to Help You Create Great Content

Get-Inspired-32-Ideas

 

Ever look at a blog post, email or microsite and think, "Wow, this is great." Ever wish you could come up with the same type of content?  

If you've not heard of it the term Inbound Marketing, let us introduce you.

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  1478 Hits
1478 Hits
OCT
03
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Got 10 Minutes to Monitor Your Social Media?

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Got your editorial calendar figured out and you're publishing out quality content to your site that you're sharing to your social media channels.  So how's it working for you?  I'm guessing that you're not quite sure because you're not monitoring it. You glance at the likes, shares and clicks and may even reply to comments but are you monitoring you social media?  

This eBook on How to Monitor Your Social Media in 10 Minutes a Day is a guide to help you keep on top of your social engagement.

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  1424 Hits
1424 Hits
MAY
05
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Willie Nelson said it best “Always On My Mind”

alwaysonmymind

Willie Nelson’s “Always On My Mind” was the Billboard number one country album of the year in 1982 earning two Grammy Awards. Selling records is not very different from SEO (search engine optimization), let us explain.

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  2259 Hits
2259 Hits
JUN
09
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Content Ideas in Sync

Inspiration

How do we come up with content ideas? Great question! You’ve asked, and here is an outline of our process with answers.

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  1519 Hits
1519 Hits
JUN
08
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Conquering the Fear of Blogging

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Do you have a fear of blogging? It may seem like an odd question.  I meet with clients regularly and discuss the benefits of sharing their great stories through blogging and the reaction I get is not very encouraging.  It's either "I don't know what to write", "I don't have time", or "Who's going to read it".  As we dive into these thoughts, it tends to boil down to one single theme, their fear of blogging.  I get it.  It may surprise you to learn that it happens to me from time to time.  I utter the same words.  
 
Here are 3 techniques that have worked for me.  
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  1485 Hits
1485 Hits
MAR
22
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Develop A Content Calendar In 4 Easy Steps

Develop A Content Calendar In 4 Easy Steps
Content calendars are structured to help you achieve content success on a daily, weekly and monthly basis. This schedule allows consistent engagement for your audience and followers on social media. Additional benefits include a multichannel approach to distribution, enhanced content due to planning, and measuring the strategy of promotion. Step 1 - ContentDecide on the ca...
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  1445 Hits

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© Google calendar example

1445 Hits
AUG
17
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What Facebook’s Adblock Battle Is Doing To Your Page

http://blog.meetedgar.com/what-facebooks-adblock-battle-is-doing-to-your-page/
There’s a huge fight happening in your Facebook News Feed right now - and we’re not talking about all those guys from your high school arguing about political memes.
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  1661 Hits
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1661 Hits
JUN
06
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Keeping Up on Social Media Marketing

https://www.searchenginejournal.com/18-best-digital-social-media-marketing-podcasts/164306/?ver=164306X2
Keeping Up on Social Media Marketing
I like to learn and keep up on many subjects, Social Media Marketing is one of them. In addition to reading books, magazines and blogs, I also like to listen to podcasts. In reading
18 Social Media Marketing Podcasts in Search Engine Journal where
Erin Robbins O'Brien compiled a list of digital and social media marketing podcasts, I realized I was missing out. Of this list of 18, I've only listened to 3.

How many have heard of, which do you like?
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  1556 Hits
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Copyright

© Copyright: so47 / 123RF Stock Photo

1556 Hits
MAY
27
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Does Black Hat SEO + White Hat SEO = Gray Hat SEO?

Does Black Hat SEO + White Hat SEO = Gray Hat SEO?
SEO, Search Engine Optimization, is necessary for helping potential customers find you on the Internet where there are millions upon millions of pages and sites are created daily. While SEO is not a new idea, it has changed throughout the years.  Google, Bing, Yahoo and others search engines influence how customer's searches reach your website based on how you've...
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  1533 Hits

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© Copyright: robuart / 123RF Stock Photo

1533 Hits
APR
18
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Mautic: Open Source Marketing Automation

On Wednesday, April 13th at Joomla User Group Chicago North (JUGCN) welcomed guest speaker, Jeff Seevers. He drove in from Ohio to speak to the group regarding Mautic, the only open source marketing automation solution. The response from the group was tremendous. We talked about using Mautic to help reach your marketing goals. The group was actively engaged discussion diff...
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  1983 Hits
1983 Hits